
Jonathan Mendez wrote a great post on Yieldbot’s product which is just about to come out of beta: click here . I saw the demo last week and was impressed. The team has done a terrific job in building a very complex product. As Jonathan writes:
Our mission is to empower publishers with automated understanding of the intent on their site and provide them with turnkey solutions (yes, that’s plural) to monetize it. Visitor intent is something Publishers have not understood or monetized for far too long. This is despite the fact that Search built an intent based channel from publishers and others like Demand Media built publishing channels from intent.
I’m very excited to see this product roll out!